Phenomenal down-market success paints even brighter future
By Kate Jonuska

The real estate market has struggled under a cloud the last few years, and yet with the right combination of quality product, ideal price and customer service, Aspen View Homes has proven that a bad economy can’t keep a good builder down – or from continuing upwards with incredible success, for that matter.

“From 2008 to 2009, we grew 35 percent, and then we’re projecting to grow between 80 and 100 percent from 2009 to 2010,” says Aspen View’s division manager Bruce Martin. “The first six months of 2010, we’re probably going to triple our closings from last year to this year.”

Currently active in three communities, Aspen View is more than 90 percent sold in Country Side North and 60 percent sold in Freedom Heights, both near Fort Carson. Near the Black Forest in their Forest Meadows neighborhood, building is entering its third phase of development, offering 60-foot spacious frontages, mountain views, park-adjacent lots and walking trails.

“Our success has really improved our ability to offer great customer service. We’ve been able to hire more people to stay on top of the building process and follow our customers through the process of signing the contract all the way to handing them their keys,” says Martin. With more resources to devote to buyers, he knows their impressive customer satisfaction figures in the 90th percentile and the 30 percent of customers who are personal referrals will only increase.

CLICK HERE to read the full text of this article, which published in the March 7, 2010 Springs Home & Style.